DOING THE HUSTLE: TRENDING AGAIN IN ASIA

By Hans Ebert
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Van McCoy was a man ahead of his time. He saw the great Hustle of the 2000s coming long before anyone else did. He even recorded The Hustle.

For those of you into such things, hustling and The Hustle is what’s trending everywhere- at least “trending” as a means to an end and to get somewhere. Often, very often, The Hustle blind the easily star struck.

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THE FEMALE SINGER IN ASIA: NEXT CAREER PORT OF CALL?

By Hans Ebert
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For those female artists in Asia who know that no matter how “mature” they might be that their pulling power at those huge and often way over the top ‘live’ concerts worth millions to them will always be there along with Star Appeal, especially at home and which might travel to markets nearby, international fame, no matter how small, eludes them.

Is this fame important to them? Not financially, but as part of their portfolio- part of enhancing their image, and that thing called face/pride, definitely. Maybe not much anymore as no one knows where music is heading and what’s in it for anyone other than coasting along and making that existing brand as relevant and expensive as it can be. Of course, one must first actually have a brand.

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HORSE RACING, “YOUNGER PEOPLE” AND THE GIFT OF GIVING

By Hans Ebert
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If someone who follows horse racing religiously and does the form, understands handicapping, track conditions, times, odds, track work etc, everything that follows below is not for you.

You’re what racing clubs put in the “hardcore” basket and say they know exactly your wants and needs and cater to all of these. Maybe.

Some might say that this is pretty narrow minded thinking- continuing to preach to the converted. But if this captive audience continues to make turnover tick and tock, why fix the wheel when it ain’t broke?

Why?

Well, coming from the music industry, and having seen this wheel fall off when music fans understood how to get music for free and saw the compact disc along with a music channel like MTV in its death throes- all those superficial VJs seeing their fifteen minutes of fame go up in flames was awful to watch- nothing is ever what it seems. Or goes according to plan. The consumer is always in the driver’s seat.

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GETTING TO KNOW THE WORLD OF MUSIC ALL OVER AGAIN

By Hans Ebert
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Yesterday, popular record store HMV announced that it’s closing its doors in Hong Kong after being here for over 25 years.

A girl working behind the bar of a hotel lounge mentioned the news. In her late Twenties and early Thirties, she was talking about how her only store in Hong Kong to purchase music as a physical product- the CD- had gone. How streaming music and creating a Spotify Playlist was not for her. How there was just something “not real” about “this music”.

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HAPPY WEDNESDAY: WHAT A STRANGE TRIP IT’S BEEN GETTING HERE

By Hans Ebert
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It used to be only about the Beer Garden. It was actually a friend in horse racing from Melbourne who first told me about it. About its “vibe”. What more it might be.

He had visited it during one of his HKIR pilgrimages and was, quite rightly, impressed with its unique setting. The unique setting of Happy Valley racecourse. Especially under the lights.

These were during the days when Wednesday night racing at Happy Valley was named Sassy Wednesdays.

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WHAT IF? WHY NOT?

By Hans Ebert
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How long is a ball of string? It’s always something going through my head when around experienced creative types with proven track records and being challenged to think differently. Come up with ideas. It forces one to be at the top of their game. It’s not the time to play a hand with Jack high and pray to hell it’s high enough.

It happened last weekend in Sentosa at a Think Tank session comprising a couple of people in music, a few from technology, others in marketing aka “social media”, and sports and sponsorship marketing and management. No HR people needed. No need for those who have a new idea every nanu second and hope something sticks.

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WHAT’S COMING DOWN THE PIKE IN ONE SWIFT MOVEMENT?

By Hans Ebert
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A friend in horse racing describes him as “the Winx of riders”. Another calls him “freakish”. A racing executive, one of the few I respect, teases me that “The Cult Of Moreira” has, at least to me, become “The Cult Of William Pike”. He doesn’t share what he thinks is the “man love” for the Perth-based rider. Thinks. Following him in a race can be heart stopping stuff.

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HAVE A HAPPY WEDNESDAY AND ‘SCUSE ME WHILE I KISS THE SKY…

Of course, we’re creatures who are riddled with quirks- like petty annoyances that have to do with, well, stupidity. A particular peeve is hearing someone say, “it’s raining outside”. Of course, it must be raining “outside”. When does it ever rain inside? Anyway, it’s been raining outside most of the day. More rain is forecast. For outside. On, by the way, what would have been Bruce Lee’s 78th birthday. Maybe the sky’s crying for Bruce and Brandon.

Today’s also a Happy Wednesday at Happy Valley racecourse. Some enjoy hanging out at the Beer Garden and singing and dancing in the rain. Everyone has their own bouts of weirdness. Maybe some will still be celebrating what would have yesterday been the 76th birthday of Jimi Hendrix. We sure don’t consume music like we used to when music kept that long train running. That’s for sure. That long train has been derailed. Even The Marathon Man has stopped running. Still, great music by great musicians live on. It keeps us honest. To ourselves.

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GET BACK TO WHERE YOU ONCE BELONGED

By Hans Ebert
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There’s that opening chord to “Hard Days Night”. That “naughty chord”. Some of us are still trying to figure it out. Same with the chords to many of their other songs.

Being left handed, McCartney tuned his guitar differently. Strung his strings “upside down”. Was this how he was seemingly able to pluck such wonderful melodies out of thin air?

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