SWIMMING AGAINST THE TIDE

There are fans and there are artists. Fans tend to offer support and, most of all, inspiration. The artist creates. Hopefully, someone’s watching or listening or understanding what they’re trying to say with their work. Their work is their life and vice versa.

Art or being creative is not a 9 to 5 job. It’s 24/7. It’s not an exacting science. It’s born out of thinking outside the box because there IS no box. It’s something that cannot be learned. It comes from within.

Where and when do ideas come from? It really doesn’t matter.

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INSTA ONE MOMENT, GONE THE NEXT

By Hans Ebert
@HansEbertMusic
Visit: www.hans-ebert.com

Difficult to believe, but not too long ago, it really mattered for some to show that they had more followers on Twitter than mere mortals. It seemed to validate their position in the pecking order of the world. It made them feel as if they were standing out from the rest. It was like being a Kardashian- but without the smarts to make billions out of being famous for doing nothing except being famous.

Fast forward to today. All those birds who flock together have migrated to Instagram. Zuck was there way before them. Waiting with open arms.

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MIX, STIR AND SERVE

By Hans Ebert
@HansEbertMusic
Visit: www.hans-ebert.com

It’s about time management. But more about timing. Add to this what really inspires and motivates you to go out on a limb- and when- but with calculated thinking. Does the money matter? Money always matters. But there comes a time when it’s about “breaking from those chains that bind”. Leaving the Church Of Stupidity.

It’s like a marriage. If it’s not working out despite all the counselling and promises, it’s, yes, time. to move on. Time To Say Goodbye. Andreas Bocelli is singing about it right now.

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THE RETURN OF THE PETER PRINCIPLE

By Hans Ebert
@HansEbertMusic
Visit: www.hans-ebert.com

It’s mind boggling just how many with absolutely zero idea about marketing and how marketing depends on the very best creative product for it to prove its effectiveness are in charge of…marketing. It’s been like this for too long. Maybe it’s just not a priority. Maybe accepting mediocrity says how far we’ve slipped down that totem pole of life’s priorities.

Some of us saw this happening even before “The Peter Principle” was published. The main takeaway from the book was how incompetence was actually promoted. Why? Different reasons. Perhaps it was a new business needing someone to add to a fledgling organisation chart and hired anyone who came with the right asking price? Usually, when this little product became a success, that “marketing” person was kept on because there was now an advertising agency involved to help them- and the product- move along.

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BEING DON DRAPER

By Hans Ebert
@HansEbertMusic
Visit: www.hans-ebert.com

I won’t ever stop creating. Creating, especially, music, but more and more being drawn to what some might label “indie films”. These days, it seems there’s a need for everything to have labels. It seems to give something relevance. It’s like today’s mot de jour: Ping- as in, “Let me PING you something.” Ping? Really? Hipster talk? Not another plate of warmed over waffles and clich├ęs?

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THE NEW HONG KONG MIX. FOLLOW THE RECIPE AND STIR, HKJC…

By Hans Ebert
@HansEbertMusic
Visit: www.hans-ebert.com

It’s tough explaining horse racing to non-believers. Or to sceptics. You know, those who have already labelled horse racing as “cruel” and make you riddled with guilt for enjoying the pastime. How horse racing is a guilty pleasure. Something that cannot be enjoyed without there being strings attached. Something to keep under wraps. That doesn’t always work out. One gets found out.

Guess it’s like music. Those who refuse to admit that they’re swimming against the tide and not embracing the singers, bands and songs that one is supposed to just to be accepted. It’s like movies, too. Did I enjoy “Bohemian Rhapsody” and remake of the remake of “A Star Is Born”? No. And cannot stomach the song “Shallow” just as much as never having been a Dead Head nor part of the Woodstock Generation. It’s called individuality. Freedom of choice. Don’t follow leaders and watch your parking meters.

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IF IT’S STARING YOU IN THE FACE, THAT’S THE ANSWER

By Hans Ebert
@HansEbertMusic
Visit: http://www.hans-ebert.com

Sometimes there’s a hit- not the kind where you’re smacked- staring you in the face, but for some reason, many being paid the Big Bucks to identify these are looking elsewhere. Again, it’s more proof of a world continuing to be dumbed down. But thinking it’s being smart.

One has to only look at social media and the silliness that goes on in this pretty faked up world. Forget the numbers that don’t add up. No, let’s not.

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THE FEMALE SINGER IN ASIA: NEXT CAREER PORT OF CALL?

By Hans Ebert
Visit Hans-Ebert.com

For those female artists in Asia who know that no matter how “mature” they might be that their pulling power at those huge and often way over the top ‘live’ concerts worth millions to them will always be there along with Star Appeal, especially at home and which might travel to markets nearby, international fame, no matter how small, eludes them.

Is this fame important to them? Not financially, but as part of their portfolio- part of enhancing their image, and that thing called face/pride, definitely. Maybe not much anymore as no one knows where music is heading and what’s in it for anyone other than coasting along and making that existing brand as relevant and expensive as it can be. Of course, one must first actually have a brand.

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I WANNA GO WHERE THE AIR IS SWEET…

By Hans Ebert
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It’s extremely messy out there. And instead of everything simplifying itself, the clutter around us is allowed to build. We’ve become hoarders. We have also let the tail wag the dog. Over and over again. Become an invisible enemy’s bitch.

Instead of doing everything possible to change things around, we go with the flow of mediocrity. Way too much undeserving politeness to maintain a certain status quo. To be liked.

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GET BACK TO WHERE YOU ONCE BELONGED

By Hans Ebert
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There’s that opening chord to “Hard Days Night”. That “naughty chord”. Some of us are still trying to figure it out. Same with the chords to many of their other songs.

Being left handed, McCartney tuned his guitar differently. Strung his strings “upside down”. Was this how he was seemingly able to pluck such wonderful melodies out of thin air?

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