Hans Ebert is a journalist, an award winning Director of Creative Services for the multinational ad agency DDB where he was responsible for launching STARTV and McDonald’s in Hong Kong and China. He’s the correspondent in Asia for Billboard, the world’s leading music trade publication, and a senior music executive.
He has interviewed everyone from film makers Roman Polanski and Martin Scorsese, legendary entertainer Sammy Davis Jr, actor Peter Sellers to record producers Quincy Jones, pictured below with Hans, and Phil Ramone and worked on Remixes for Gorillaz, David Bowie and Robbie Williams.
He was also responsible for giving Danish group Michael Learns To Rock their biggest hit. This was when Executive Director at EMI Music Asia and he insisted that the group record an English version of a huge Mandarin hit for Chinese superstar Jacky Cheung. Titled “Take Me To Your Heart”, the song remains a popular In karaoke lounges especially in Mainland China.
Hans has also written songs for Jacky Cheung- the popular “Corazon De Melao”- and another Chinese superstar- Faye Wong- as well as a number of songs for the HKJC.
He’s currently writing a song cycle based on his personal life with Melbourne-based songwriting partner and producer Trevor Carter.
Having started the outspoken horse racing blog and delivery platform known as Racingb*tch over twelve years ago, he closed this recently saying, “From being fun to write, it became both boring and pointless. The marketing of horse racing interests me and I remain very much involved in the Hong Kong Jockey Club’s Happy Wednesday brand, but I don’t wish to be associated with the sport’s hardcore gambling world. I am more interested in spending my time on other pursuits.”
These interests including writing music, short stories, moving into making short films, discovering new creative talent in all fields and, as he puts it, “always pushing the creative envelope and bringing positivity to the world and reminding everyone that there’s a real world out there.
“Social media is fine if used selectively, but I have also seen how it can have an addictive effect on many which can often lead to depression. Depression is this generation’s silent killer and I wish to play a role in finding a solution for this. It’s a priority.”